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Discussion in 'Search Engine Optimization' started by sonamg, Feb 14, 2019 at 4:32 AM.
Hi, can anyone please explain what is referral traffic?
Visitors that come to your website from sites other than the major search engines are considered referral traffic. When someone clicks a link on a website or social network and is then taken to another site, tracking software, such as Google Analytics or HubSpot, counts that visitor as referral traffic.
Referral traffic is important to inbound marketers because it sends potentially qualified visitors to your website from trusted websites.