Tips to Open a Successful Coffee Shop Business in London?

Discussion in 'Business Ideas' started by Fransisca Mcguinnes, Jul 15, 2018.

  1. Fransisca Mcguinnes

    Fransisca Mcguinnes
    uix_expand uix_collapse
    New Member

    Joined:
    Jul 15, 2018
    Messages:
    2
    Likes Received:
    1
    I have tried of doing jobs at different cafe and coffee shops at the marketing manager. That's why I decided to open my own coffee shop this summer in London.

    So, I want to know in the presence of too many coffee shops in London what tips I should follow to attract more customers. I targeted elders and families with features like old tv shows etc to add unique features in business. However, what should I do to attract the working class or students?
     
    • Like Like x 1
    #1 Fransisca Mcguinnes, Jul 15, 2018
    Last edited by a moderator: Jul 15, 2018
  2. Joel Huang

    Joel Huang
    uix_expand uix_collapse
    New Member

    Joined:
    Jul 17, 2018
    Messages:
    2
    Likes Received:
    0
    Hi Fransisca Mcguinnes,

    Congratulations. Starting your own coffee shop is a big and vital step forward towards a possible business success. As you told that you're attracting old-age people by giving your cafe a retro feel, I think that you should first stick to the USP that you've already added rather attempting to attract everyone just now.
    Later, you may market this cafe like a time machine, where young people can go back in time and discover the exotic things their parents have grown up with. Again, I'd advise not to go for that just now. Let the concept stick with old people first.
     
  3. StevenF50

    StevenF50
    uix_expand uix_collapse
    Member

    Joined:
    Jan 14, 2010
    Messages:
    67
    Likes Received:
    4
    Have a retro themed student day - a Wednesday would be good. Offer discounts for students that are competitive with the other local coffee shops and advertise that fact through social media.
     
  4. Carly Swinson

    Carly Swinson
    uix_expand uix_collapse
    New Member

    Joined:
    Oct 29, 2018
    Messages:
    18
    Likes Received:
    0
    Location is the key to any shop's success. I have seen people sell ordinary stuff just because they have choose the right place to sell. At start you need to advertise your business so the people can notice you. Start with bonus offers or freebees as this is the most common way to attract customers.
     
  5. Jason Davis

    Jason Davis
    uix_expand uix_collapse
    New Member

    Joined:
    Mar 14, 2019
    Messages:
    11
    Likes Received:
    0
    I saw in one cafe with a bad location the owners hired artists (students of the academy), who in 2-5 minutes painted a customer's portrait on a coffee cup. There are always people and sales))
     
  6. SandwichEikaiwa

    SandwichEikaiwa
    uix_expand uix_collapse
    New Member

    Joined:
    Sep 20, 2017
    Messages:
    7
    Likes Received:
    0
    How good is your coffee? You could look at the success of Bluestone Lane in the US - an Australian, Nick Stone built a $20+ million business selling Melbourne coffee to New York. I'm sure you learn a lot from his success. Good luck!
     
  7. afternoone

    afternoone
    uix_expand uix_collapse
    New Member

    Joined:
    Feb 26, 2019
    Messages:
    5
    Likes Received:
    0
    lock a group of people differently. may be Chinese. give them special service, to earn more attention from this group.
     
  8. theceo

    theceo
    uix_expand uix_collapse
    New Member

    Joined:
    Jun 9, 2018
    Messages:
    14
    Likes Received:
    0
    list your coffee shop in google maps that will help you to get more local customers and tell your customers to review there
     
  9. linneasandel

    linneasandel
    uix_expand uix_collapse
    Member

    Joined:
    Jan 31, 2019
    Messages:
    101
    Likes Received:
    0
    Ohh wow, the coffee shop is the best idea to start a new business so there are so many tips which I would like to provide you that is the following:-
    1. Open the coffee shop in the market area so that anyone can easily find out your shop.
    2. Use local business so that anyone will search for anything related to your business then it can come to your shop as well.
     
  10. VITS USA

    VITS USA
    uix_expand uix_collapse
    Member

    Joined:
    Aug 20, 2018
    Messages:
    516
    Likes Received:
    42
    You can give offers on Coffee for students, like Buy 2 coffee and 1 Free, Special offers on weekends etc...
     
  11. SallyGreen

    SallyGreen
    uix_expand uix_collapse
    New Member

    Joined:
    May 2, 2019
    Messages:
    5
    Likes Received:
    0
    I think that your target depends on the place where you will open your cafe and coffee you want to sell.
    If we talk about family place, you should think about different variants of food and coffee and entertainment for kids.
    If it will be hype student place, it should include all brewing things (Aeropress, v60 etc) and be as workplace in the morning and party spot in the evening.
     

Share This Page