On Page and Off Page Seo Techniques?

Discussion in 'Search Engine Optimization' started by CorneliaAlan, Apr 25, 2018.

  1. CorneliaAlan

    CorneliaAlan
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    Hello Everyone, Can anyone tell which are the best On Page & Off Page Seo techniques to get rank...?
     
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  2. jaysh4922

    jaysh4922
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    I would like to say that On page techniques are below

    Meta tag optimization.
    Keyword Analysis
    Competitor Analysis
    Key Word Density
    Sitemap xml & Robot.txt
    H1 to H6 Tag
    Title Tag optimization.

    the on page SEO. On page SEO is basically concerned with the keyword tagging and making the website to be visible to the search engines.after that you can off page....

    Off page search engine optimization consists in optimizing all the factors not dependent on a page that are important for search engine visibility..

    Here some best off page seo technique:
    Article Submission
    Social bookmarking
    Classified posting
    Blog commenting
    Forum posting
    Guest blogging
     
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  3. fisicx

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    If you are selling SEO services @jaysh4922 you need to change how you do things.

    Very few of the techniques you list are any good and your definition of on page (site) SEO is very very wrong. Google has been telling people this for many years.
     
  4. Ebblr

    Ebblr
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    Interacting with other bloggers in the blogsphere is always a good idea. Not referring to spam comments where you run by and post a quickie reply and drop some kind of keyword rich backlink. That's just pure spam. Find other bloggers in a related niche and just regularly visit those blogs. Take time to read the articles/posts and comment back in a meaningful way. Not only will you gain a useful backlink but also a blog ally and potential traffic as anyone reading your comment can easily click through on your link. In terms of on page SEO, very high quality content is still your best bet. Of course, you will want to take care of the technical aspects of on-page SEO, in addition to publishing very good content.
     
  5. fisicx

    fisicx
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    Except the link will be no-follow and have zero value.
     
  6. Joseph.Shivell

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    Ebblr makes the point that making a useful comment in a blog post can help gain traffic, but you're right about the link not being worth much. However, he also mentions a "blog ally". Someone reading the blog comment may be inspired to click on the link and go to the website, and could also give the commenter a link themselves. And/or, the blog author may also do the same. Depending on the quality and authority of the source of the link, these could actually be worth something.
     
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  7. fisicx

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    Yes but this added value is far and few between. And the likelyhood of all the ducks lining up is very remote. In the time taken to build up a blog ally and get a link or two you could have marketed your products or services in many other ways and got some targeted traffic. Visitors from a blog ally are less targeted and therefor less likely to convert.
     
  8. abhi_garg

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    We all know about Basic and common ON page and OFF page techniques but is there anything new in ON Page and OFF page to follow ?
     
  9. Joseph.Shivell

    Joseph.Shivell
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    Short answer - No. Many people do not want to follow the basics because they feel it is too much work. They may realize that the search engines are updated all the time, but they then look for a "magic pill" or something they can do that will magically put their website at the top of the rankings. These so called "magic" techniques are not sustainable, and do not work long term. As long as you follow the basics, and only change your methods if necessary due to an upgrade, eventually your rankings will change. You want to avoid making changes without knowing whether you need to, or make a change just because a search engine's algorithm changes.
     
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  10. Julia Ann

    Julia Ann
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    We all know these On Page and Off Page Seo Techniques but is there any new Technique in On Page and Off Page Seo which is more strong ?
     
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  11. fisicx

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    Yes, focus on content and internal linking. Build these up along with page titles, trustmarks, testimonials, calls to action, privacy policies

    And make sure your site is fast loading and responsive. Which your's isn't. It's really bad
     
  12. Joseph.Shivell

    Joseph.Shivell
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    I actually had no problem loading the website onto a laptop computer, smartphone, or tablet, and when I turned the tablet, the website did change to fit the screen, so it is responsive. However, there are other ways in which the website is, as fisicx said, "really bad". There are places where the content was never changed from the template, and the icons for every service you have include the exact same content. The rest of the content, where you bothered to add any, cannot be understood by the average person, and most businesspeople would not be impressed anymore. Your content should be in conversational English as much as possible, not in what is often called "bizspeak". Others may refer to it as "gobbledygook", "gibberish", - well, you get the idea. You should be fixing the content of your website. SEO is the least of your worries right now.
     
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  13. jeffscott

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    On Page factors really affects rankings in which your website can rely on this important concept to perform well in the web especially for the target users. Page loading is also important.
     
  14. Daljeet Arora

    Daljeet Arora
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    In On page Do Proper On page SEO like keyword research, Proper Meta Title and Description Update, Update Unique Content with your target keywords, optimize the images, update XML and robots.txt.

    In Off page SEO do proper link building in good manner i.e build quality backlinks by using guest posting, question and answering, forum discussion, infographic submission
     
  15. fisicx

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    Sorry to say this but everything in your post is wrong. If you are being paid as digital marketing consultant then you shouldn't be posting thing like this.
     
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  16. Olivia Caitlin

    Olivia Caitlin
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    We are using the same old techniques which are working few years back the only change we have made is the change in techniques. google and other search engines are also giving priority to the website health. You website should have proper Meta title and description, keywords and Meta robots. Page speed, internal linking, sitemap, alt texts, headline tags, cannonical tags, check duplicate pages, Responsiveness etc. The other off page tasks like guest posting, article submission, classified, local citation, microblogging are effective in off page.
     
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  17. Danniella

    Danniella
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    Having taken a look at your signature "Effective Website Design - aerin.co.uk" you might want to listen to people who can actually help you. What Daljeet Arora is saying is not all wrong. Looking at your page load speed (which should be excellent for an effective website designer) your current pagespeed on mobile devices is 35% (BY GOOGLE) which means that if I were to buy an "effective website design" it sure would not be from you. Here are some OnPage optimization possibilities for you to follow:
    • HTTP vs HTTPS
      • You need to enable HTTPS on your website. An HTTPS enabled site ranks much higher with the same amount and quality of backlinks in its SERP calculation
    • Preferred website “WWW . DOM . XX” or “DOM . XX”
      • Preferred domain needs to be applied to the 4 domain possibilities you have e.g. HTTP and HTTPS with or without WWW e.g. your preffered domain can be http: // www . domain . xx or https : // domain . xx. If a preferred domain has been selected in Goggle webmaster tool, google tends to collate all links from the different domain possibilities into one single container. This is good for you SERP calculations to gather all link juice to your actual used version of your domain.
    • AMP (Accelerated Mobile Pages (by google))
      • AMP tend to multiply SERP values by a factor of 3 to 4 when placing websites in search results
    • Link to google webmaster tool.
    • Pagespeed
      • Link to Google tool for testing PageSpeed
      • Avoid landing page redirects
        • This rule triggers when PageSpeed Insights detects that you have more than one redirect from the given url to the final landing page. So do not use redirects on your landing page.
        • Learn more about avoiding landing page redirects.
      • Eliminate render-blocking JavaScript and CSS in above-the-fold content
        • This rule triggers when PageSpeed Insights detects that your HTML references a blocking external JavaScript file in the above-the-fold portion of your page.
        • Before the browser can render a page it has to build the webpage tree by parsing the HTML markup. Make sure that only necessary CSS and JS are loaded or implement async load of JS files.
        • Learn more about removing render-blocking resources.
      • Enable compression
        • This rule triggers when PageSpeed Insights detects that compressible resources were served without gzip compression.
        • All modern browsers support and automatically negotiate gzip compression for all HTTP requests. Enabling gzip compression can reduce the size of the transferred response by up to 90%, which can significantly reduce the amount of time to download the resource
        • Learn more about enabling compression.
      • Minify CSS, HTML & JavaScript
        • This rules triggers when PageSpeed Insights detects that the size of one of your resources could be reduced through minification.
        • Learn more about minifying CSS, HTML & JavaScriptS
      • Optimize images
        • Google comes with suggestions and you can even download you optimized website image pack and upload to your website.
        • Learn more about optimizing images.
      • Reduce server response time
        • This rule triggers when PageSpeed Insights detects that your server response time is above 200 ms.
        • Server response time measures how long it takes to load the necessary HTML to begin rendering the page from your server, subtracting out the network latency between Google and your server.
        • Learn more about server response time optimization.
      • Leverage browser caching
        • Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.
        • Leverage browser caching for the following cacheable resources:
      • Prioritize visible content
        • Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.
        • The entire HTML response was not sufficient to render the above-the-fold content. This usually indicates that additional resources, loaded after HTML parsing, were required to render above-the-fold content.
        • Prioritize visible content that is needed for rendering above-the-fold by including it directly in the HTML response
    Now on to creating good quality content and publish that on blogs, participate in forums, etc.... and build up traffic for your site and awareness of your site!

    Good luck on building effective websites with lots of visitors

    Lots of Love
    Danniella
     
    #17 Danniella, Aug 28, 2018
    Last edited by a moderator: Aug 28, 2018

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