Benefits of Having Mobile Accelerated Mobile Pages (AMP)

Discussion in 'Starting a Business' started by rajeshsf, Jun 15, 2020.

  1. rajeshsf

    rajeshsf
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    Web development witnessed several innovations that developers implement to make the website more engaging by improving user experience. The accelerated mobile page is one of those, which is most popularly known as AMP in short form.
    AMP also brings provision to deliver quick ads whilst making your content appear perfect and also can easily draw the attention of visitors. It is also helpful for advertisers to increase their impact by getting the exposure of their target audience.
     
    #1 rajeshsf, Jun 15, 2020
    Last edited by a moderator: Jun 15, 2020
  2. fisicx

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    That's not how AMP works.
     
  3. VITS USA

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  4. fisicx

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    AMP has changed a lot since that article was written. It value for most sites is negligible. Unless you are a news aggregator it's not worth the effort.
     
  5. JustinC

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    These are what I think the advantages of AMP:
    The principal advantages of a site or web pages changing to Accelerated mobile pages (AMP) are faster loading pages for mobile users, reduce load time, low bounce rate, adjustment on any browser, mobile-friendly, and enhanced SEO.
     
  6. fisicx

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    Nope. That’s not what AMP is at all.
     
  7. Mark T

    Mark T
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    If you want a reference for AMP, you can read this: https://developers.google.com/amp/

    AMP, was initially targeted towards mobile users, given that the market share of mobile users are increasing - by making their website mobile friendly, and not just responsive to screen sizes.

    By creating and implementing your own AMP pages, canonical to your original landing pages - it saves a cache version of the page, allowing improve page load speed and responsive, mobile friendly page rendering even with slow connection to the internet.
     
  8. fisicx

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    @Mark T - that's not quite correct. AMP was never about making mobile friendly sites. AMP was only ever about Google caching a cut down version of a webpage on their servers. Someone viewing a AMP page isn't visiting your site.
     
  9. Camila James

    Camila James
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    I agree with you and let me add something, Google does not explicitly say all websites should have AMP pages, it is ranking those that do higher than ever. A recent study found that even a 1-second delay in mobile browser load time can lower conversion rate by 3.5%, bring down pageviews by 9%, and increase bounce rate by 8%.
     

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