why need fashion advertising?

Discussion in 'Internet Marketing' started by angola, Oct 13, 2010.

  1. angola

    angola
    uix_expand uix_collapse
    New Member

    Joined:
    Feb 23, 2010
    Messages:
    22
    Likes Received:
    0
    The main goal of fashion advertising is to connect potential customers with the brand, as with other forms of advertising. As with other brands, fashion ads promote a lifestyle just as much as the product, teaching consumers to associate a particular brand with a specific lifestyle and social class. The tone and content of ads may vary, depending on which market the company is trying to target, ranging from very wealthy individuals to people with less disposable income who could still be a valuable customer base.
     
  2. Kay

    Kay
    uix_expand uix_collapse
    Member

    Joined:
    Sep 29, 2008
    Messages:
    1,816
    Likes Received:
    21
    Hi angola. :) Is there a connection between yourself and the fashion industry or fashion ad industry?
     

Share This Page