What to sell to make profit at this Christmas?

Discussion in 'Growing and Managing a Business' started by phoanglong, Nov 9, 2010.

  1. phoanglong

    phoanglong
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    hi all,

    i'm a very newbie so please ignore my mistakes. Right now I'm having a online business that sell nail polish and it had been running quite good, Christmas time is coming so I'm trying to invest into something that will make a decent return. I got some in my mind but I'm not really sure that it will work out or not. For example, buying Handmade Glass bubbles Christmas decoration, or Christmas fancy cloths..

    Could someone please give me an advise on this, many thanks in advance.
     
  2. GekiDan

    GekiDan
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    Welcome to BAF phoanglong. Thanks for posting your business questions here.
    I can say that you will not know if it will work out until you try them. I mean, try selling a few pieces, maybe below ten, and try to sell them.
    If they sell out, it will work. Of course, I suggests you to sell a few quantities first until you can get large demands from your customers.
     
  3. Fergal

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    Welcome to Business Advice Forum phoanglong and thanks for posting your business questions.

    How are you currently selling nail polish - are you selling to retail outlets, directly to customers (i.e. face to face) or over the Internet?

    Do you know what other complimentary products your customers are buying?

    Something else worth thinking about is ways that you could sell more of your existing product range. Could you sell more to your existing customers or find new customers for your products? Packaging your products in gift boxes or in hampers could help you make a lot more sales coming up to Christmas.

    If you can please give us a little more info on who you sell to and how you package your products we will be able to give you more specific suggestions.
     
  4. William King

    William King
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    I think chocolates and candies are usually the hot selling items on every Christmas and the small toys also benefits a lot I think you should focus on them
     
  5. jdsky

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    I think Christmas decoration is a very good idea! You know every family want to make their decorated so the need for Christmas decoration can be very huge!
     
  6. phoanglong

    phoanglong
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    thanks for your reply but because of the nature of nail polish, it doesn't sell very well during Christmas. (It's too cold, people intend to wear gloves :D ) So it is quite hard to boost sale at this time of the year. By the way, i'm selling mostly is over the internet.

    I'm thinking about Christmas decoration, stock up some handmade bubbles glass, Christmas tree. Do you think it will sell ?

    Thanks
     
  7. ramirezhenry55

    ramirezhenry55
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    Try Christmas give away for kids like toys I am sure it would be a hit. If you are good at baking try selling fortune cookies, cakes and those you know how to bake, package it beautifully with ribbons and tags.
     
  8. frankingmachine

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    First, make a research about what people are looking for as a gift for Christmas. Your items should be for a general consumers...Female, Male, Kids, and Elderly. Freebies and promo are good marketing strategies to get more customers attention during this season so try to think of something interesting such as free can of cookies for every purchase of specific item.
    Free delivery for bulk orders, free gift wrap and cards, promos like that:0)
     
  9. Kay

    Kay
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    Speaking as a woman here, I can tell you that at Christmas time the shelves are jam packed with Christmas gift packs of nail polish sets. We might wear gloves but only when we're outside! :)

    You could use this as a chance to also shift any stock that doesn't sell so well by packaging say a set of two or three nail polishes for one price in a Christmas gift bag or box. I think you'd be better buying gift bags or boxes for your own use than trying to sell them. For example, these fun holiday character boxes from Oriental Trading are $3.99 for 36. They're small and I'd say ideal for a couple of bottles of nail varnish (check the sizes though). All you'd need would be some shredded crepe paper filler to cushion them.

    There's slightly bigger versions too of Christmas boxes there like this one. You could promote that as a stocking filler surprise and add in say four or five bottles, again using the chance to shift some underselling stock by adding two less popular ones into the mix.

    Trust me, anything that saves us women time and energy when it comes to Christmas (and you guys know we're the ones that buy the presents for the entire family 99% of the time) is worth buying and that includes prepackaged Christmas gifts. I look for the ones that already come in nice boxes before anything because it's one less present to wrap. Retailers know this! It's why more and more offer a free gift wrapping service now in-store.
     
    #9 Kay, Nov 12, 2010
    Last edited: Nov 12, 2010
  10. Fergal

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    phoanglong, Kay has given you some excellent suggestions. Christmas time generally involves a lot of socialising and hence it is a time when women (and men) want to look their best. They will buy cosmetic products at this time of year - women will buy them for themselves and men will buy them as gifts. Men are often not very good at buying gifts for the women in their lives, so any way that you can make it easy for them, could have a very positive impact on your sales. Bundling small products together and packaging them in fancy gift wrapping is particularly effective at this time of year.

    These products are sold in huge volumes at this time of year. Most retailers will have already stocked up on their requirements so your best option would be to sell directly to the final customer. If you decide to go ahead with this you will need to think about the best way of reaching and selling to those customers. Is this something you have any plans for yet?
     
  11. ava_camen

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    For nail polish products, I would encourage that you show samples of polished nails displayed in your store or if this is an online shop, post pictures. You would want to get the attention of your target market so if you can make the picture attractive to their eyes, then it would be easier for them to buy it. I have seen this new and different way of polishing the nails, if you could make an online tutorial of that for beginners, then people could be more interested to buy from you since they know they will get free learning tips as well. :)
     

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