In each process of an SEO, the term relevance has a vital role to play. Incase of any confusion with the relevancy, your campaign will backfire irrespective of whether you have finalized good keywords, undergone successful backlinking or optimized the website for main keywords. Depending on the situation, the importance of relevance on SEO seems to change a whole lot. The success a website has on the online world depends a whole lot on relevance. Relevancy has numerous definitions when considering the SEO perspective. Does anyone have anything to add in this case or in this topic?