What is the best way to get in touch with owner managers online?

Discussion in 'Internet Marketing' started by thebizmentor, Mar 3, 2011.

  1. thebizmentor

    thebizmentor
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    I have a business mentoring practice that specialises in coaching owner managers. What is the best way to get in touch with them online?
     
  2. Fergal

    Fergal
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    thebizmentor many of our members are owner managers and you would be welcome to advertise in our Member Ads & Marketplace section and in your signature.

    Linked In is a hugely successful business networking site and you should probably join it and start networking there if you are not doing so already.

    Twitter would be another option to consider. Use Twitter Search to find people tweeting about relevant topics, follow them and also look at their followers and the people they follow to see if they are in your target market. Then engage them in conversation and post tweets that would be beneficial to them.

    Are you targeting owner managers from any particular geographic area?
     
  3. OliviaSSLGuru

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    Try to join business networking sites and entrepreneur networking sites. You will find many managers over there.
     
  4. thebizmentor

    thebizmentor
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    Thanks for the information Fergal.

    I am experimenting with LinkedIn with some success. I am having less success with Adwords at the moment. The quality of leads are not that great.
     
  5. Fergal

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    Have you considered FaceBook advertising thebizmentor? Ads on FaceBook can be extremely well targeted as regards the demographics of the people they are displayed to.
     
  6. thebizmentor

    thebizmentor
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    Interesting. I have not heard that too many people have made Facebook a success for B2B marketing.
     
  7. Fergal

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    When I visit FaceBook I normally see ads for SEO and online marketing services. I would presume that the advertisers are targeting website owners and FaceBook are targeting those ads to me based on my profile info. The profile info collected by Facebook on their members is quite detailed and their system allows for very precise ad targeting.
     
  8. freelancemom

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    I thought this was a clever way to get the attention of targeted people :)

    [video=youtube;7FRwCs99DWg]http://www.youtube.com/watch?v=7FRwCs99DWg&feature=player_embedded[/video]
     
  9. David Hawke

    David Hawke
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    You may also want to give Linkedin a try. Many business owners and managers are members there.
     
  10. David Hawke

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    That was a very creative way to get the job! There really is no limit on how to use the internet for whatever you want to accomplish.
     
  11. Fergal

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    I love that video freelancemom, thanks for sharing it with us. We could all learn a lesson from its simplicity.
     
  12. thebizmentor

    thebizmentor
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    Interesting approach Freelance Mom. I like it.
     

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