What is SEM?

Discussion in 'Internet Marketing' started by lllindy457, Aug 2, 2010.

Thread Status:
Not open for further replies.
  1. lllindy457

    lllindy457
    uix_expand uix_collapse
    New Member

    Joined:
    Jul 3, 2010
    Messages:
    9
    Likes Received:
    0
    What is SEM?
     
  2. Fergal

    Fergal
    uix_expand uix_collapse
    Premium Member
    Premium Member

    Joined:
    Nov 18, 2007
    Messages:
    10,575
    Likes Received:
    1,165
    SEM refers to search engine marketing and it involves promoting your site through having it indexed in the search engines and ranking well in them.

    You might find this previous thread helpful - What is SEO?
     
  3. williams8899

    williams8899
    uix_expand uix_collapse
    New Member

    Joined:
    Jul 10, 2010
    Messages:
    4
    Likes Received:
    0
    Search engine marketing, or SEM, is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs)
     
  4. DavidL

    DavidL
    uix_expand uix_collapse
    Member

    Joined:
    Dec 16, 2009
    Messages:
    305
    Likes Received:
    1
    SEM is basically SEO but with paid inclusion.

    So I could be optimizing my site, but have paid listings to go with it.
     
  5. Fergal

    Fergal
    uix_expand uix_collapse
    Premium Member
    Premium Member

    Joined:
    Nov 18, 2007
    Messages:
    10,575
    Likes Received:
    1,165
    Thanks for the clarification David, I'd forgotten about paid inclusions, in my reply :(
     
  6. pixelbob

    pixelbob
    uix_expand uix_collapse
    New Member

    Joined:
    Jul 26, 2010
    Messages:
    26
    Likes Received:
    0
    SEM handles the marketing of a website with the use of Internet search engines either by improving rank in normal or natural listings, paid or sponsored listings or both. And also, SEO is a component of SEM.
     
  7. ooscar1237

    ooscar1237
    uix_expand uix_collapse
    New Member

    Joined:
    Aug 5, 2010
    Messages:
    1
    Likes Received:
    0
    Search engine marketing, or SEM, is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages through the use of search engine optimization, paid placement, contextual advertising, and paid inclusion. Usage of the term "search engine marketing" has been inconsistent. The trade association Search Engine Marketing Professional Organization includes search engine optimization (SEO), and SEO is also included in the industry definitions of SEM .
     
  8. Tecknowoman

    Tecknowoman
    uix_expand uix_collapse
    Member

    Joined:
    Oct 15, 2009
    Messages:
    236
    Likes Received:
    2
    SEO refers to everything to boost organic or natural listing results
    SEM is the paid advertising and PPC listings

    Many do both under the one umbrella
     
  9. saracriss

    saracriss
    uix_expand uix_collapse
    New Member

    Joined:
    Feb 18, 2010
    Messages:
    16
    Likes Received:
    0
    SEM is overall the process of combination of SEO(Search engine optimizations) and PPC(Pay Per Click).
     
  10. Business Forms

    Business Forms
    uix_expand uix_collapse
    Member

    Joined:
    Dec 29, 2009
    Messages:
    58
    Likes Received:
    2
    Hi Friends....

    SEM stands for “search engine marketing.” It is the process of fast traffic from or visibility on search engines. The phrase is also sometimes shortened to “search marketing.”

    SEM is an umbrella term that covers two broad areas:

    > Fast traffic through free SEO efforts
    > Fast traffic through paid search advertising

    Some people believe SEM to mean fast traffic solely through paid ads. Our article, Does SEM = SEO + CPC Still Add Up?, explains this split in more power. Here at Search Engine Land, we stick with the broader definition.


    Thanks for...
     
  11. dvdv882

    dvdv882
    uix_expand uix_collapse
    New Member

    Joined:
    Jul 9, 2010
    Messages:
    7
    Likes Received:
    0
    Re:

    The largest SEM vendors are Google Ad-words, Yahoo!, Search Marketing and Microsoft ad-center. SEM was growing much faster than traditional advertising and even other channels of online marketing. Because of the complex technology, a secondary "search marketing agency" market has evolved.
     
  12. seso

    seso
    uix_expand uix_collapse
    New Member

    Joined:
    Aug 12, 2010
    Messages:
    3
    Likes Received:
    0
    Search engine marketing, or SEM, is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs) through the use of search engine optimization, paid placement, contextual advertising, and paid inclusion.
     
  13. WebWizard

    WebWizard
    uix_expand uix_collapse
    Member

    Joined:
    Jul 8, 2010
    Messages:
    68
    Likes Received:
    0
    Theres great feedback :)
    Study the SEO aspect as much as possible then learn SEM.
    Easy stuff if you can grasp a good understanding on how things operate within the industry.
     
  14. telephoneadaids

    telephoneadaids
    uix_expand uix_collapse
    New Member

    Joined:
    Aug 15, 2010
    Messages:
    3
    Likes Received:
    0
    It is the process of gaining traffic from or visibility on search engines.
     
  15. Fergal

    Fergal
    uix_expand uix_collapse
    Premium Member
    Premium Member

    Joined:
    Nov 18, 2007
    Messages:
    10,575
    Likes Received:
    1,165
    Closing old thread. If the Original Poster would like it re-opened, please send me a quick PM and I'd be delighted to open it for you.
     
Thread Status:
Not open for further replies.

Share This Page