What is meta description and how it is important ?

Discussion in 'Search Engine Optimization' started by nadablue, Sep 11, 2014.

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  1. nadablue

    nadablue
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    Can you explain about the meta description and how it is important for a website and ranking on search engine.
     
  2. techgroupz

    techgroupz
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    meta description is the description which is use to be visible on the search result of the search engine and actually tell the google what is the site actually about and limit of the meta description character is the 150-155 approx
     
  3. ellisthomas86

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    Meta description is the description at the back end of a web page which specifically helps the search engine crawlers crawl the web page and understand what exactly the page is all about. When we search for a particular term in google, the result in the black colored text is the meta description which is not visualized in the front page.
     
  4. Joseph.Shivell

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    The "Description" meta tag is used to describe the content of your web page, and should be 150-160 characters. As techgroupz and ellisthomas86 mentioned, it tells the search engines what the page is about, and uses one or two keywords related to the content of the page. It does NOT help with search engine rankings, but can be used as the short description underneath the title of your listing on the SERPs. The description tag itself is not visible on the actual web page, and whether it is used in the actual listing depends on how relevant the search engine thinks it is to the search. If the description tag is not considered relevant enough, the search engine will try to find relevant content on the actual page. If this happens, the "result in the black colored text" that ellisthomas86 referred to will come from the actual page, and will be visible on the page.
     
  5. samuel0785

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    Search engine does not provide any value to meta description for ranking, but still it is most important part for a webpage.As search engine shows meta description in search results so it can help you to convince a user and insist them to click to on the link to your website.
     
  6. alexfernandes

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    Meta description is still important despite of Google announcing that it does not affect rankings. In order to tell your visitors what the web page is all about and to convert visitors into potential customers, your Meta descriptions should be unique and engaging.
     
  7. sameera

    sameera
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    Meta Description is a 150 characters data that is added into the html source code of the website to let search engines and crawlers to know about the website. It is shown in the bottom of title in search results.
    Meta Description gives the whole idea of the webpage in less characters. The best meta description is the one which contains targeted queries and also has the ability to give the whole overview of webpage in 150 characters.
     
  8. rajdeep01

    rajdeep01
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    The meta description is a meta tag that is used to describe the current Web page. It provides a short summary of the page so that readers can decide whether the page is what they are looking for or looks interesting.

    In my opinion, the top method to increase quality traffic is active participation in online communities
     
  9. Joseph.Shivell

    Joseph.Shivell
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    This thread is now closed. If you have something new to add, PM me and I'll re-open it.
     
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