What is Lead Generation?!

Discussion in 'Growing and Managing a Business' started by ERPsoftwareJB, Dec 21, 2011.

  1. ERPsoftwareJB

    ERPsoftwareJB
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    Hi I'm JB from ERP lead generation...Lead Generation is not a new form of gaining new business, but it now has a new approach. Rather than sitting at a trade show table for hours on end, or sitting up a display in hopes that targeted consumers will complete a form, you can have leads generated and sent to you using the technology of the Internet. :)
     
  2. AliceNolan

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    Any one who sell things/ products through its website, getting leads generation. Even affiliate marketing also attached to this term.
     
  3. Jashandeep

    Jashandeep
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    I want to know more about this will you post?
     
  4. patrick0001

    patrick0001
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    Lead generation is refer to enquiry receive. Leads can be generate through online ads, business referral, affiliate, purchase leads and much more.
     
  5. jack123456

    jack123456
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    Prospecting is talk about enquiry get.Leads can be produce through online ads, business recommendation, internet marketer, purchase prospects and much more.
     
  6. indiagiftportal

    indiagiftportal
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    lead is all about Query for your business.Means enquery for your business.
     
  7. Jessica1234

    Jessica1234
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    Hi,
    Lead Generation is a marketing tool, particularly used in internet marketing. It is used to generate consumer interest or inquiry into products or services of a business. Leads can be generated for a variety of purposes like list building, e-newsletter list acquisition or for winning customers.
     
  8. sandyblack70

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    Lead generation, or lead gen is a marketing tool used, particularly in internet marketing, to generate consumer interest or inquiry into products or services of a business. Leads can be generated for a variety of purposes - list building, e-newsletter list acquisition or for winning customers. There are many tactical methods for generating leads. These methods typically fall under the umbrella of advertising, but may also include non-paid sources such as organic search engine results or referrals from existing customers. Businesses strive to generate 'quality' leads. Quality is usually determined by the propensity of the inquirer to take the next action towards a purchase.
     
  9. arios75

    arios75
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    Lead gen doesn't have the best reputation due to questionable acquisition tactics some marketers use. Affiliates and co-reg vendors deliver names without accountability. Marketers should think about quality over quantity. Some good internet lead generationtactics to follow are: use content to pre-qualify your leads and understand the intent of your traffic and improve your site conversion.
     
  10. vishal23

    vishal23
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    Numerous lead qualification programs have shown that as little as 5 percent to 15 percent of all inquiries are truly sales-ready opportunities. If inquiries are sent to the sales team as leads without first being qualified, then many will turn out not ready for a salesperson to attempt to close and thus are more or less a waste of time for sales.
     
  11. infobanc

    infobanc
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    Lead generation, or lead gen is a marketing tool used, particularly in internet marketing, to generate consumer interest or inquiry into products or services of a business. Leads can be generated for a variety of purposes - list building, e-newsletter list acquisition or for winning customers. There are many tactical methods for generating leads.
     
  12. William King

    William King
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    Lead Generation is process of generating sales leads. Sale leads, in the simple form are ads which you post on different social platforms to sell your services or products. Common platforms to generate sale leads are facebook, twitter, linkedin, blogs through which people introduce their products and services
     

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