What is Desigital Marketing ?

Discussion in 'Internet Marketing' started by James12smith, Feb 5, 2014.

  1. James12smith

    James12smith
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    We can do online marketing through search engine optimization, social media optimization, smm, ppc, Google Ad words. But I don't know-how to work in Digital Marketing.
     
  2. Joseph.Shivell

    Joseph.Shivell
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    If you are doing online marketing, you are already doing a form of digital marketing. All of the types of marketing you mentioned are also called pull digital marketing, because the searcher is actively seeking what you are selling. Push digital marketing is when advertising is displayed without the potential client or customer actively seeking it. Display ads and banners are examples of this. PPC and Google Adwords can be either one. For example, sponsored ads on the Google SERPs are a form of pull digital marketing, because the searcher is actively seeking the service or product being advertised. However, sponsored ads on a privately owned website, even though they are PPC, are push digital marketing, because the visitor is not actively seeking the service or product being advertised. The "member links" at the top of this page on BAF are also push digital advertising.
    More information can be found here.
     
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  3. Aiplabro

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    If you work with Facebook,Twitter,Linkdin then you are in Digital marketing......Digital marketing also called online marketing.
     
  4. senabhijit

    senabhijit
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    Internet Marketing is a most important part of digital marketing. Digital marketing is marketing that makes apply of electronic devices such as computers, tablets, Smartphone’s, cellophanes, and to attach with consumers and other business partners.
     
  5. warefiber

    warefiber
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    Digital Marketing is nothing but just an advanced version of SEO.
    It has all the factor same as online marketing (as you descirbed) including paper advertisement, TV/radio adds and all the works for branding comes under it.
     
  6. rudradhar

    rudradhar
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    Online marketing is a part of Digital Marketing. Every digital thing that is involved in marketing is a Digital Marketing such as Computers, Mobile Phones, Tablets, etc.
     
  7. Joseph.Shivell

    Joseph.Shivell
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    Actually, that should be the other way around. Although SEO is one form of digital marketing, digital marketing is not SEO. For example, the ads that are shown when you play a free game on your smartphone are a form of digital marketing, but have nothing to do with ranking a website on a search engine. I also don't understand how you can equate paper advertisement with digital marketing - Paper is not a digital medium.
     
  8. epicresearch

    epicresearch
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    you done online marketing than digital marketing is also done because all type of internet marketing is part of digital marketing.
     
  9. boysingh

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    Hmm, some of the users here might just be assuming that their answers are right even though they don't really have the complete idea about it, hmm, but yeah, at least they tried. And yes sir, you are right, ads has nothing to do with rankings, it is just a great way for the acquisition of traffic, clicks or visits.
     

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