What is CTR in Google Adwords?

Discussion in 'Pay Per Click Advertising' started by joy.linford, Feb 9, 2016.

Thread Status:
Not open for further replies.
  1. joy.linford

    joy.linford
    uix_expand uix_collapse
    Member

    Joined:
    Dec 9, 2013
    Messages:
    89
    Likes Received:
    3
    Hello folks,


    I am learning Google AdWords and running a campaign. I would like to know What is CTR in Google Adwords?
     
  2. AquibSk123

    AquibSk123
    uix_expand uix_collapse
    New Member

    Joined:
    Feb 13, 2016
    Messages:
    26
    Likes Received:
    2
    Click Through Rate (CTR). A ratio showing how often people who see your ad end up clicking it. CTR can be used to gauge how well your keywords and ads are performing.
     
    • Agree Agree x 1
  3. steffy_berlin

    steffy_berlin
    uix_expand uix_collapse
    New Member

    Joined:
    Mar 1, 2016
    Messages:
    7
    Likes Received:
    1
    Click Through Rate is nothing but the number of clicks that your ad received will be divided by the impressions of your ad. High CTR indicates the good impressions that users find your ad useful, best and relevant. High CTR leads to high-quality score. But, if your keywords are not admissible, then CTR for your ad is not that much good. So see to that to use relevant keywords.
     
  4. justin Urbas

    justin Urbas
    uix_expand uix_collapse
    New Member

    Joined:
    Aug 21, 2015
    Messages:
    21
    Likes Received:
    5
    CTR is Click Through Rate or in more simpler words it is the way to judge how well your ad campaign is performing. It is the ratio of the clicks on it versus the impression that it got.
     
  5. davidaliasmichael

    davidaliasmichael
    uix_expand uix_collapse
    New Member

    Joined:
    Feb 24, 2016
    Messages:
    17
    Likes Received:
    2
    Hi, I am maintaining CTR as 6.25% above, If you want to maintain like this, Just using modifiers(+) Symbol. Then update the negative keyword as much as possible.
     
  6. Apcall Centers

    Apcall Centers
    uix_expand uix_collapse
    New Member

    Joined:
    Mar 7, 2016
    Messages:
    7
    Likes Received:
    0
    CTR is the number of clicks that your ad receives divided by the number of times your ad is shown expressed as a percentage (clicks รท impressions = CTR). A high CTR is a good indication that users find your ads helpful and relevant.
     
  7. Joseph.Shivell

    Joseph.Shivell
    uix_expand uix_collapse
    Community Leader
    Community Leader

    Joined:
    Oct 8, 2009
    Messages:
    2,265
    Likes Received:
    697
    This thread is now closed. If you have something new to add, PM me and I'll re-open it for you.
     
Thread Status:
Not open for further replies.

Share This Page