What are the benefits of SEO Copywriting?

Discussion in 'Search Engine Optimization' started by RevaxMedia, Jan 13, 2012.

  1. RevaxMedia

    RevaxMedia
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    Most people can't see the benefit of using professional copywriting services but did you know; you have 5 seconds to make a first impression of a website? 3 seconds is made up from the design aspects of the website and 2 seconds is made up from the content (First title / First couple of words).


    Once a visitor has made up their mind about your website, it's very hard to change it. What happens naturally with human behavior is some people will like your design and some people won't. It is therefore imperative to use content which is so relevant and useful it makes them stay on the website for longer.


    Content is one of the main key factors which separates your website away from all your competitors as no one stays on a website purely for the design. Content is the main culprit in creating a following of potential customers and building trust with them.



    You may have a vast amount of experience within your particular field however, if you don't have the skill or ability to put it into words, that is the ideal time to hire a SEO Copywriter.


    Not only is SEO copywriting beneficial to the reader but Search Engines are becoming increasingly fond of unique and useful content. Unique and relevant content also promotes link bait, if your content is good it will more than likely become linked to via Yahoo Answers, forum questions and general blog posting. From my past experience, I have managed to summarize the main benefits into 3 main key points;


    1. Content makes your website first impression


    The first aspect of your website your visitor will see is the Meta Data which will come in the form of Search Engine Results. If a potential customer doesn't like your content it won't click on your website. This can demise any SEO effort you have made in getting your rankings higher. There is no such thing as 'perfect meta data' but you can please the majority with neutral, helpful and unique content.


    2. Everyone loves unique and useful content.

    You are far more likely to be awarded higher Page Rank (PR) with unique content then a regurgitated article and more importantly, people will want to link to your website. The main benefit with generating content that people want to link to is, the types of websites you will be appearing on is Yahoo Question and Answers, Blogs and personal forums. This means that by the time the referral traffic hits your website your business has been referred, recommended and is in a far better position to sell your services than if you where found organically.


    3. Your content will be verified!

    When creating your own content it's very easy to 'get it wrong' and the consequences of providing false information can be detrimental. If a potential client finds information on your website to be incorrect it can disperse all the trust gained from previous efforts and in some circumstances it can even lead to legal action being taken against you.


    SEO Copywriting in the long-run can save you time and money however make sure you employ an SEO Copywriter you can trust.


    To learn more about our SEO Copywriting Services , Just let us know.
     
  2. Mark T

    Mark T
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    The fact that you can also create a lot of link bait through SEO Copywriting - which helps a lot in both driving traffic and leads to your portal.
    Many professional writers actually use copywriting as a means of being factual and giving the right information through right research and information dissemination.
    They could even get leads from their articles well.
     
  3. RevaxMedia

    RevaxMedia
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    Totally Agree with you, Copywriting can drive visitors to your website not any visitors but highly targetted traffic.
     
  4. cesspadilla

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    In addition to that, writing intellectually sometimes makes copywriting much more effective.
     
  5. band

    band
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    Copywriting is work to generate traffic, because good content encourage reader sharing through social media.
     
  6. AshleyWhiteBusin

    AshleyWhiteBusin
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    SEO copywriting is an essential element of SEO campaign. It aims to write content in a manner that the article is maximum targeted in a particular search, thereby increasing popularity of an article. When a keyword is targeted, search engines look for the relevant information in their directory. The unique content, title tag and the Meta tag of the page serves as an important factor. The article is required to written so that an average human being can read it and the robots behind search engines can optimize it. This is the real difference between traditional writing and SEO copywriting.
     

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