Wasn't really sure where to post this but I just wanted to ask has anyone used Google analytics and what do they think about it? Personally I'm very up in the air. There are some good features but the statistics don't seem to reflect what goes on on my website. Not only that but I've been using another website statistics package and I would trust it a lot more. I recently compared my website tracking on Google Analytics and my own package and both packages are completely different. I don't understand it. The stats on Google analytics just doesn't make sense. For instance, There was one day where 3 unique users registered and created pages (records in the database). Yet Google Analytics states that only 1 person visited the site that day! My own package shows a lot more. I've notice other instances like this. I just don't really trust it. Other issues I would have with it is the fact that it's not real-time tracking and you have to wait until the following day before you can analyse your website visitors. You can't identify each visitor, it's just a general overview. Also you can't customize it. Good points is that you don't have to pay for hosting your stats database (although you don't own it), you can create good reports and export them as different files (but if they're not accurate what good are they?) only problem is you can't export them as a database file. But there are good and bad points. I suppose as a web developer I'd expect more from a stats package. What do you guys think? Have you used it?