Good Day Readers, To get better ranking in search engines there is one of the good tool is to add a video on your site. Following is the process: 1: Record your video(for your target market/advertisement) 2: Upload it to Youtube 3: Use youtube embedded link to add the video to your site Results will come in this way: 1: Google loves contents and this video will be seen as a content for your webpage. 2: As you have linked from a strong site (Youtube) search engine will take it a plus in your ranking 3: Your video is your option to talk to your niche or it could be a advertisement to your products. 4: Your video will keep your visitors to your page for long time than a normal and this will increase visitors time on your page in search engine ranking- another plus will be yours by the S/engines. 5: If your visitors like your video they will link to your site in order to share your video with their site visitors/community/forums/goups etc.- result will be additional visitors, increase in traffic. The longer a visitor remain on your site the greater the chances of your sales. Thanks.