I am really new to the SEO field and am learning new things by the day. I made some real progress today as I used two very similar keywords in the same article. A friend suggested that I make two similar articles rather than one with both the phrases. He said this will prevent Google from being confused as to which phrase I wished to rank for. It somehow made sense to me. Now I want to know why Google won’t rank the same article for using both keywords as it would rank an article for using only one?