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Discussion in 'Search Engine Optimization' started by sampit, Nov 20, 2013.
is there any future in seo as compare to development ?
It's the interesting question. Why not? We should use each of available technique that can help us get success and seo is one of them. I don't believe that it will die soon.
That is an interesting question.
SEO, is a bit doomed it seems, with the advent of Google's algorithms. They're really cracking down on SEO techniques that manipulate search results. But that's exactly what SEO does - manipulate search results.
On the other hand, with all the new devices like mobile phones and tablets, the app industry is exploding. There are many marketplaces now to sell those apps, too.
So SEO is being punished, but the roads are wide open for development in many respects. So I think there's a brighter future in the latter. In either industry, though, the competition is fierce!
That's my two cents, for what it's worth.
"SEO is a bit doomed". You're not going to start the old "SEO is Dead" myth again, that crops up every time Google makes a major change to their algorithm, are you? SEO, as it always has, changes as the technology changes. Legitimate companies will therefore change their techniques to keep up with the changes in technology. Their techniques will always be to "feed the monster what it wants" in order to help their clients get the best results possible.
There are also those, unfortunately, who believe that the purpose of SEO is, as you said, to manipulate the search results, and they will use that "excuse" to justify their actions. It is they, and not SEO, that has been, is being, and always will be, punished.
Ya there is future in seo if you work according to the search engine algorithms, and effective surely it will yield good result in the field of internet marketing.
SEO optimization is a really important part in your site ligting up in the search engines. You should pay attention to the things such as site content, title and many others.
Rand Fishkin (MOZ) spoke about his views on SEO, how they have changed over time , as well as some tactical examples. He shared that he was bewitched SEO. There were so many moments when SEO blinded , it is often surprising . Blinding , it does not give to see that there is still a big reality , did not give an understanding of how marketing works , how to operate the technology.
He spoke about the myths and realities of today's SEO, the possibility to influence the issue , using the clues search Google, about whether enough good content to dominate the issue , is there any chance without a strong brand , if you can get a good SEO for small money , how to win competitive using internal marketing , and the importance of understanding your customers, investing in SEO.
For example , it appears that it is not true that if we look in Google sell men's socks , the first result on the page gets 30 % of traffic and sales, the second result , on average, receives 12% , the third - 7% , the fourth - 5%. In fact , it does not work like that. This is not the case when you say, " Oh, just get on the first line in Google, and then I will have a profit! It will be a victory ! That's all I have to do . "
In fact , there is a more difficult game. Brand that you create , optimize conversion rates , sales funnel , usability , user experience when they come to the site , not only affect SEO, but in general at how successful web marketing and your resource .
It can be anything. It can be e-commerce, not a commercial or a content project , the project can be promoted by advertising, or project focused on generating leads. All of these things affect the success .
It is not true that most users see results in the same order , and the first or second place will give visitors the sea .
The reality is that a large number of people who are looking for something , logged into your Google- accounts. Days of non-personalized results almost over.
It is not true that the victory is to be in first place in the top . In reality, winning position with a photograph in a snippet . This is the most compelling result in the issuance of the most beautiful page title and description of the most convincing .
It is not true that visitors to Google initially asked general questions on search, and brand requests go after when they determine which brands they are interested. Queries associated with brands obtained two to three times more attention.
Building a brand is much more substantial , and brings visitors. Everyone knows that will get almost 100 % of people who ask questions related to the brand , which in itself is a very powerful SEO- tactics.
If a source is not convertible brings visitors , brings no conversions , it is not necessary.
Google Analytics provides information on multichannel sequences ways users to the site and the site. For example, a first time visitor can get through social media , the second time - after searching for the third time - thanks to the content or advertising mail . And all this will be seen, if we evaluate only the latter interaction .
You need to break it down to make it clear which channels are not sources , not lost there any channel that can be very important in the early stages of the funnel conversion .
SEO - is only a small part of the overall strategy. Ignoring all the other channels , you can lose focus on the things that can help with SEO.
Development and SEO both are equally important. After the development of any website, SEO is must to promote the new website.