SEO and SEM

Discussion in 'Search Engine Optimization' started by david smith, Dec 12, 2013.

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  1. david smith

    david smith
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    What is the different between SEO and SEM?
     
  2. anandshah

    anandshah
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    SEO (Search Engine Optimization) and SEM (Search Engine Marketing). SEM is simply marketing to gain visibility in search results like paid placement, contextual advertising, paid inclusion etc. SEO is the practice of optimizing a website content so that
    it would rank higher in search results.
     
  3. WebHostWala

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    Search Engine Optimization = this is a organic search which includes page / image optimization - more over improve the loading time
    Search Engine Marketing = this is a method of link building and building traffic to your site
     
  4. isisplinfo

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    The term Optimization in SEO has more to do with Website. i.e improving website and it's impression for Users and Search Engine both.

    The term Marketing in SMO has more to do with Branding i.e working on improving your brand value online through various marketing techniques.
     
  5. ReviewsThatStick

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    SEO - is the process of optimizing a website to get the traffic thru methods like link building, on-page optimization, social bookmarking, press release and the others.

    SEM - is more on the marketing side of things, like improving/promoting the website by way of increasing visibility in SERPs with the help optimization and advertising.
     
  6. amanabbasi

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    We can Say seo is Organic tactics and strategy improve you visible website in search engine. It is totally unpaid method.
    Another site SEM is a broad category Visible website using of Paid Method Like Google Adward CPC and PPC.
     
  7. epicresearch

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    SEO is the process of optimizing your web site for the purpose of getting free traffic from search engines
    SEM is the marketing process with a goal of getting more visibility in search engines either by getting more free traffic (SEO) or paid traffic (Paid search advertising).
     
  8. adsystem

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    Yes I agree with you,SEO is the way of generating organic results for your website and SEM is marking your business or website in search engines through ad sense or ad words.
     
  9. kimcuongden1712

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    SEO = Search Engine Optimization : [Search Engine] = Human + Optimization :D
    On-page, measure, reseach, and more...
    SEM = Search Engine Marketing : [Search Engine] = Human + Marketing
    working with social, event, forum...

    U can review link http://goo.gl/mBu8rl . This's example about SEO and SEM
     
  10. ReviewsThatStick

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    This is a nice equation. Pretty much a good answer.
     
  11. Brainpulse

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    Search Engine Optimization (SEO) is process of getting traffic from the free and natural listings on search engines and it is a technique to increase the visibility of your site in search engine.
    Search Engine Marketing (SEM) is the process of gaining traffic from or visibility on search engines. Search engine marketing is overall process of combining the two processes of search engine optimization and pay per click advertising.
     
  12. arindamdutta16

    arindamdutta16
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    SEM mean of search engine marketing. This is use for promote websites by increasing their visibility in search engine result page and SMM is Social Media Marketing which includes promotion of websites through Social Bookmarking, networking websites, forums posting, blog and article posting, and many more.

    SEO is still the best source to build traffic and business. Link building is the only way to improve search engine ranking and to improve overall traffic. Quality link building company ranking by SEO makes sure that your website gets the benefit of link building as a part of multiple types of link building services.
     
  13. spyindiaankur

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    SEM is a broad term which includes:
    Marketing in search engines through paid ads i.e. PPC and through unpaid or organic methods i.e. SEO.
    SEO is a part of Search Engine Marketing.
     
  14. rkdolla

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    SEM (Search Engine Marketing) is really a broader phrase when compared with SEO (Search Engine Optimization). SEO aims to provide far better normal search engine results, SEM employs the various search engines to market your site to World Wide Web customers.
    For example, when people use a search engine to query for “Cheap 16 GB Pen Drive", the organic search engine results are displayed where SEO technologies can help your Web site in being more visible or to be on first page of SERP(Search Engine Results Page). The paid advertising, or sponsored links are the ones highly displayed on top of or next to the organic search results is a product of SEM. :cool:
     
  15. marriott

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    SEO is a part of SEM and SEO is a free method like blog commenting ,directory submission,forum posting and so on, these methods are free of cost and SEM includes PPC and CPC methods means paying methods.
     
  16. Zwillson

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    The difference between SEO and SEM is simply that Search Engine Optimization is part of Search engine marketing or Search marketing as it is widely known. Both processes aim in increasing visibility in search engines. SEO is about optimizing the web property to get better rankings in the search results while SEM goes beyond SEO. It involves other methods as well, which can get you more search engine visitors like PPC advertising.
     
  17. SConsultant

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    All important factors mentioned above...
    Use them in synergy: effective SEO with well managed SEM makes you win.
     
  18. jaysh4922

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    SEO:

    SEO is simply to make the site better for search engine in order to increase its visibility on the ..In the process of SEO you tend to rank your keywords on search results so that you’ll get traffic via search engine which is called organic traffic.

    and SEM stands for
    Social engine marketing is the process of marketing through social media sites like Twitter, Facebook and YouTube.
     
  19. mamtayadav

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    Search Engine Optimization is process of getting traffic from the free and natural listings on search engines
    Search engine marketing is overall process of combining the two processes of search engine optimization and pay per click advertising.
     
  20. Joseph.Shivell

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    This thread is now closed If you have something new to add, PM me an I'll re-open it.
     
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