Queries about Google Algorithm

Discussion in 'Internet Marketing' started by kpkarthik, Jun 23, 2014.

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  1. kpkarthik

    kpkarthik
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    Most of SEO webmasters said Google Algorithm only determines the website ranking position on search result depending on website performance,quality etc...But nobody does not tell about how that algorithm looks like...???Is it a kind of programming language or kind of formulas and anything else or totally different from this...?
     
  2. ellisthomas86

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    None of the individual in this world can tell how the algorithm looks like apart from the one who designs the algorithm or working very close to the team who designs the algorithm. Even the online marketing experts who are sitting at a higher level are not capable to figure out the fact.
     
  3. Joseph.Shivell

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    The Merriam Webster Dictionary defines an algorithm as " a set of steps that are followed in order to solve a mathematical problem or to complete a computer process". In Google's case, the second part of the definition applies. As ellisthomas86 said, the only one who can explain what a particular algorithm does is the person or team who designs it. Unfortunately, Google's algorithm can be considered proprietary information, so they cannot describe exactly how it works.
     
  4. Business Attorney

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    With enough computing power, raw data and time, someone could deduce enough of the factors and their relative weighting to provide useful information about Google's algorithm. Realistically, however, there are only a small handful of companies or universities that would have the enormous resources to do that.

    Most, if not all, of the statements so-called SEO "experts" make are based on extrapolating highly conjectural conclusions from extremely little real data. It bears a distinct resemblance to the story of the 5 blind men and an elephant. I have seen a few who actually try to run tests to determine bits and pieces of the algorithm but you would need a large control group, a large test group, and limit the difference to a single factor to have any scientific validity at all. With enough data points, that MIGHT tell you whether that particular factor has any important role in the algorithm, but it still wouldn't tell you the relative importance of the factor, or how it might affect other factors. I have never seen anyone try to do anything more complex than that.

    Google, on its part, sends hints about some of the factors from time to time, and Google's patent applications reveal some additional information. But how the factors are used in the algorithm is, as joeroxx says. proprietary. Since reports indicate that the factors number almost 200, even knowing every possible factor wouldn't be much use without knowing the relative importance of each factor.

    Anyone who claims to have unique insight into the workings of the formula, or who says that they have discovered the secret to ranking high in the SERPs, is probably just lying. Those who give general advice based on signals from Google, such as improving the quality of the content and improving website performance, are on target with their recommendations but can't really claim to be providing anything except basic information that everyone should know by now.
     
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