Penguin 3.0 Recovery ?

Discussion in 'Search Engine Optimization' started by Ronei Daselva, Nov 26, 2014.

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  1. Ronei Daselva

    Ronei Daselva
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    Hello Everyone,

    My client website has been hit by penguin 3.0. My client ( coppolacabins.ie ) Used blog networks to build fast link using software. One article was submitted on hundreds of low quality websites. When Google starts refreshing penguin 3.0 algorithm on 17 Oct 2014, site lost all keywords ranking. Most of them are out of Google index.

    Please help me to sort out this penalty.


    Thanks in Advance
     
  2. Joseph.Shivell

    Joseph.Shivell
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    This problem is not hard to "sort out", the hard part will be fixing what your client messed up. Your client basically did two things wrong:

    Problem #1:

    I believe what you actually meant was "Used blog networks using software to quickly build links". In any case, using software to actually do any kind of SEO work is a definite bad idea. You can use software to provide information that you can then use to do the work, but not to do the actual work itself. The other problem with this is building links too quickly, which is usually unnatural, a definite red flag for Google.

    Problem #2:

    Over and over again, I have advised many people NOT to do this, because it is another definite red flag.

    How do you solve these problems? First get rid of every one of the blogs and remove all the links to them. The article will be a little harder. You will have to try to get in touch with every site that published it, and request they take it down. Keep a record of everything you do, because if you have to use Google's Disavow Tool, you have to prove you tried to get them removed yourself. Then comes the fun part. You will have to slowly rebuild the client's link portfolio, doing it the way it should have been done in the first place. Make sure the client knows why this must be done, and that they clearly understand that proper SEO does not happen overnight. It will take a few months, at least, to see any substantial movement. However, don't string the client along. If 3-6 months go by and they still don't see any movement, you may need help yourself.
     
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    #2 Joseph.Shivell, Nov 26, 2014
    Last edited: Nov 26, 2014
  3. ellisthomas86

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    Remove all the bad links using the disavow tool. And from now on start building links with quality and authoritative web pages. It needs an ample amount if time but surely the rankings will be revamped.
     
  4. prestonp

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    Great answer.

    Few additional things.

    If your client used blog networks and submitted same article to several low quality links, then it is highly possible that he must have been engaged in other black hat seo technqiues as well. So look out for those as well. Make a full list of link profile of your client's site and check which link has low quality. How would you know it has low quality? Check domain and page authority, relevancy and number of outbound links on the page. Avoid any website that seems suspicious and against google quality guidelines.

    Once you have removed low quality links or disavowed them, submit Google Reconsideration Request here: https://support.google.com/webmasters/answer/35843?hl=en

    Note that, reconsideration will not restore the previous ranking of the site (it is not for that at all), but it may help you get your site indexed again.
     
  5. fleagle

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    any un natural link building is a no-no at Google. automated link posting is a bad idea and will do major harm to your website rankings. remember Rome was not built in a day proper SEO takes time and is a long term project.
     
  6. Hirenpatel

    Hirenpatel
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    You can find all the backlinks from Google's webmaster and sort out bad backlinks. After that you can add them in disavow tool. It takes time to recover rankings of the website.
     
  7. sulbha

    sulbha
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    Disavowing unnatural backlinks from Google webmaster tool is one of the fastest and most useful ways of recovering from a penguin update. You should create high-quality links with high domain authority websites. Don't target short tail keywords, and try to work on long tail ones.
     
  8. MarkHache

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    Yes, follow the advice above about removing links where access exists, and using the Disavow tool for others but remember, if this is an algorithm hit, you have to wait for a refresh to see any adjustments in rankings - it's not like a manual penalty when you can file for reconsideration.

    But honestly, it looks like the 3.0 refresh (which is still rolling out it seems btw) actually helped your client. They plummetted in Oct, but look to have rebounded already (at least according to SEMRush)?
     
  9. Melissa Feeney

    Melissa Feeney
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    Your website is hit by the Penguin means your website is not having quality backlinks. So firstly you need to disavow the low quality backlink, and update the content of the website. Firstly you need to get your backlinks deleted by your own, if you fails to get the links delete then you can upload the file of low quality links and disavow the link from Google webmasters.
     
  10. Joseph.Shivell

    Joseph.Shivell
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    This thread is now closed. I f you have something new to add, PM me and I'll re-open it.
     
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