1. To what extent have you used mobile marketing? a. If used, what type of campaign did you use first? b. Do you have a mobile web site? c. Do you have a short code? d. What mediums are you using to build a mobile opt-in list? 3. What do you think mobile marketing could do for your business? a. How could mobile marketing drive more customers to your business? 4. If mobile marketing does not apply to your business, why not?