Owning a website is great for networking to online business. Website owners have an easier time reaching potential clients. Leads are typically generated through getting traffic. Links are free to website owners by submitting a request. Usually, an owner will take the opportunity to exchange links for free. Easy as finding a similar website submitting and waiting for response. Wait until traffic is steady enough to produce real traffic. All link traffic is unique, if the visitor does not return for 24 to 48 hours. Most viewers will not return to a website unless it's appealing. Offer a free product or service that will allow a first contact. Remember, keep trying to find the right website to submit a link exchange.