Hello, my name is Joe Melle and I am a new member of this forum and wanted to introduce myself. I am the CEO of Throttle Media a company that specializes in data management and sales as well as various marketing services including email and direct mail marketing, call center marketing and consulting and more. I am also the author of a business blog that publishes three to four articles per week on various marketing subjects, and occasionally I am a guest author in other business blogs and publications. On the personal side I am originally from the Philadelphia area, I now live in Southern California with my wife and two kids where I have been for the past seven years, prior to this I lived in Las Vegas for 11 years where I ran a marketing company and worked for G.E. Capital. I am honored to be a part of this forum where I hope to meet and interact with other business professionals. I look forward to being an active member of this forum and hope to meet many of you in the near future.