These are six guaranteed methods that have been ignored by many 1. A good site design is more than effective in attracting viewer attention. It also makes an impression. 2. Associating yourself with popular brands gives credibility by association. Take advantage of good press by posting it onsite. 3. Customer testimonials are a good way to show your effective service. 4. Making the visitor trust in the security of your website is another important step. 5. A physical address adds more credibility to the business model 6. Adapt to changes in strategy. Use online networking to interact with clients.