How to decide Daily Budget in PPC Campaign

Discussion in 'Pay Per Click Advertising' started by evenseasspasalon, Oct 28, 2010.

  1. evenseasspasalon

    evenseasspasalon
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    I want to information about daily and monthly budget in PPC Campaign
     
  2. seanstevens

    seanstevens
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    How much can you afford to spend without any success?
     
  3. Komputergeek

    Komputergeek
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    its simple. You can not spend more then what you have. So decide your total budget and divide that total budget for individual day.
     
  4. Fergal

    Fergal
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    evenseasspasalon are you using Google Adwords for your CPC campaign?

    I'd recommend starting with a very low daily budget, then using tracking and analysis tools to see what is working and how profitable it is for you. If you are using Google Adwords, combine it with Google Analytics to get excellent reports telling you how effective your campaign is. With this kind of tracking and analysis, you can see exactly which search terms and ads are profitable and which ones are losing you money. Then just keep increasing expenditure on the profitable campaigns.
     

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