So having sells to mark a few dollars above retail price can bring in a lot of new customers to show what you are made of. Some companies do sales all the time while others are only doing them once or twice a year. Aside from having a store front to advertise these sales, one huge must now days is having a website. If you can have a website and offer the same deals with free shipping it can be a huge hit for your sale. It will make them want to come back especially if you can keep your prices in a decent ball park of what they usually are. I quote from many webmasters: "Making sure you have a website for your store front, can be the difference in having a business and not having a store" Again quoting what others say: "Making sure you are doing as much SEO for your website as possible is very important." I will be posting another thread in a few minutes discussing about having a website that can be used to make sales aside from having a store front.