Do you market your website business offline much?

Discussion in 'Internet Marketing' started by Kay, Oct 19, 2010.

  1. Kay

    Kay
    uix_expand uix_collapse
    Member

    Joined:
    Sep 29, 2008
    Messages:
    1,816
    Likes Received:
    21
    Just wondering if most stick with online advertising and promotion or if you do anything else outwith the web. In that place where there's sunshine and fresh air. :D
     
  2. Fergal

    Fergal
    uix_expand uix_collapse
    Premium Member
    Premium Member

    Joined:
    Nov 18, 2007
    Messages:
    10,578
    Likes Received:
    1,163
    I tell people I meet, the website address and encourage them to visit as much as I can. This is actually a new habit, until recently I didn't do this nearly enough. The next step in my offline promotional efforts is to get business cards printed and after that it will be some off line PR and some promotion with posters / flyers.

    What about you Kay?
     
  3. werofqi

    werofqi
    uix_expand uix_collapse
    New Member

    Joined:
    Oct 20, 2010
    Messages:
    1
    Likes Received:
    0
    offline promotional? if my site is in india, and my work place is in american, what can i do?
     
  4. francisjack73

    francisjack73
    uix_expand uix_collapse
    New Member

    Joined:
    Oct 20, 2010
    Messages:
    2
    Likes Received:
    0
    Internet business

    Marketing your internet business is a key strategy to being a successful internet marketer. However a lot of people who are internet marketers think that they should only do online marketing this is so wrong. Sure there are billions of internet users online and you should try and target your advertising to them but you also should advertise your business offline.
     
  5. Fergal

    Fergal
    uix_expand uix_collapse
    Premium Member
    Premium Member

    Joined:
    Nov 18, 2007
    Messages:
    10,578
    Likes Received:
    1,163
    Pay an individual or a business in the local market to promote the site for you - could that work for you?
     
  6. johnsonavilla

    johnsonavilla
    uix_expand uix_collapse
    New Member

    Joined:
    Oct 21, 2010
    Messages:
    2
    Likes Received:
    0
    Offline promotion or advertising outside the computer world is also a part of product coaching, since i am article and magazine advertiser i use many times the offline than the online marketing, the NICHE and product will do depend on what you need to use, you must think universally and twice the revenue's result before do the action. if you need some help try to ask.
     
  7. sigma

    sigma
    uix_expand uix_collapse
    Active Member

    Joined:
    Aug 31, 2009
    Messages:
    1,944
    Likes Received:
    283
    It depends on the market being focus
    If you are focus on local market, then off-line marketing is necessary
    magazine, flyer, newspaper are all effective way
     
  8. Andym

    Andym
    uix_expand uix_collapse
    Member

    Joined:
    Jul 22, 2010
    Messages:
    220
    Likes Received:
    11
    If you have your customers around you or if you have access to them occasionally then you must certainly try to introduce them your website. One easy way is to include your website address over your business/visiting card.
     
  9. GekiDan

    GekiDan
    uix_expand uix_collapse
    Active Member

    Joined:
    Jun 11, 2009
    Messages:
    2,594
    Likes Received:
    218
  10. koreannie

    koreannie
    uix_expand uix_collapse
    Banned

    Joined:
    Oct 22, 2010
    Messages:
    7
    Likes Received:
    0
    how can i make a offline promotion?my website need promotion but i am curious about the offline promotion
     
  11. Kay

    Kay
    uix_expand uix_collapse
    Member

    Joined:
    Sep 29, 2008
    Messages:
    1,816
    Likes Received:
    21
    I do more offline than I do online actually this time of year because I'm out and about in the nice weather. Living in a small rural community has its perks because word gets around about who you need to see if you want something done. We just built a site for a local motel recently and that was through a guy my husband knew via work. So when the chance arises, and I'm in a local store chatting with the staff and (because they all like to chat around here and take life slow :)) if I can work it into the conversation naturally, I ask them if they have a website. Often they'll say it's on the to-do list, which gives me a chance to hand over a card for when they're ready.

    One thing I've learned about country living is that business is done at a very low key and casual pace on the buyer side. No-one's in a hurry. Slow and steady wins the race. :)
     
  12. Kay

    Kay
    uix_expand uix_collapse
    Member

    Joined:
    Sep 29, 2008
    Messages:
    1,816
    Likes Received:
    21
    Now that is a very good idea! Bumper stickers aren't that expensive too. And I love the MySpace and Facebook profile Halloween costumes! You get to have fun while promoting yourself too. Brilliant. :)

    On the suggestion about asking a celebrity to follow you on Twitter via a billboard: out of most of our price ranges I imagine but it would be very cool if it worked. Tom Cruise did a twist on that back in September when he promised to follow everyone that Tweeted #ICanChangeTheWorld. I thought that was very clever. :)
     
  13. haiwin

    haiwin
    uix_expand uix_collapse
    New Member

    Joined:
    Jan 21, 2010
    Messages:
    24
    Likes Received:
    0
    offline is important alternative promotion method if your business focus on local
     
  14. Kay

    Kay
    uix_expand uix_collapse
    Member

    Joined:
    Sep 29, 2008
    Messages:
    1,816
    Likes Received:
    21
    I think if your business is focused locally you need to spend much more time promoting your business out there in the community than you do online. If you can knock on doors, you definitely should be out there doing it and not at your desk. Having local clients is very useful because they'll spread the word about your business for you, assuming you do a good job for them.
     
  15. seanstevens

    seanstevens
    uix_expand uix_collapse
    Member

    Joined:
    Jul 27, 2009
    Messages:
    638
    Likes Received:
    2
    I attend business breakfasts in different parts of the UK 2 or 3 times a week. I've used flyers in the past and had some success. I'm in the process of writing some letters to specific targets. I'm also at a couple of exhibitions next month where I shall be giving out free advice to anyone who wants to visit my table.

    I also sponsor an award at a University and will presenting it at the end of next month to the student who came top of her class, this leads to me guest lecturing from time to time and keynote speaking at a couple of events. Just working on some press releases for these which should hopefully generate some interest.
     
  16. prjoeseo

    prjoeseo
    uix_expand uix_collapse
    New Member

    Joined:
    Oct 27, 2010
    Messages:
    5
    Likes Received:
    0
    Agree.. I don't have local targeted customers, so I don't do offline promotion.
     
  17. Brandon Sheley

    Brandon Sheley
    uix_expand uix_collapse
    Member

    Joined:
    Jun 4, 2010
    Messages:
    41
    Likes Received:
    3
    I talk about what I do offline, yes, but not all that much. What I do is rather niche like, so in the grand picture if someone is looking for someone to do what I do, they usually find me. :)

    I do have my company name, email and URL on the business card, most online communication is done via email.
     
  18. SMSmarketing

    SMSmarketing
    uix_expand uix_collapse
    New Member

    Joined:
    Oct 28, 2010
    Messages:
    11
    Likes Received:
    0
    If you have a market in your area then you should definitely do offline marketing. The best thing about offline marketing is talking with people and seeing where they have questions or concerns about your product or service. This information could make a huge difference in the effectiveness of your online campaigns.
     

Share This Page