Business strategies?

Discussion in 'Growing and Managing a Business' started by titus, Apr 22, 2011.

  1. titus

    titus
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    Hi there!

    Some companies use different strategies in different businesses.discus this topic? Give examples from international companies?

    Regards

    Titus
     
  2. vanessalane

    vanessalane
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    In simple terms, a business strategy is an articulation of the overall direction of the business. Strategies that are identical to those of your competitors can result in the failure of your objectives.

    Business strategy can also be seen as a decision made at the highest levels of the company on positioning and direction. Such a decision serves to establish a clearly defined framework for subsequent decisions. Accordingly, strategy and decision-making become inseparable; without organizational competence for decision-making, the formulation of a strategy in itself does not have much meaning.

    A good business strategy steers clear of destructive competition. It has to focus on uniqueness, geared to delivering unique value to the important needs of target customers. Strategy should not be confused with aspiration. For example, "to become a leader in technology" is as a goal, not a strategy.
     

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