Best ways for online marketing

Discussion in 'Internet Marketing' started by RayJones, Apr 3, 2010.

  1. RayJones

    RayJones
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    I know there are SEO's like ad words and such but what is the best way to advertise your site? Can anyone give me some sort of information of an SEO that has been really successful?

    Thanks so much,
     
  2. Fergal

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    Welcome to Business Advice Forum RayJones and thanks for asking your question. Your question is very general. We would be able to help you a lot more if you could please provide a little more info on the site or type of site you are trying to promote.
     
  3. RayJones

    RayJones
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    Hello Fergal,
    The type of site I would be trying to promote would be one dealing with the recreational vehicle market. Dealing with products sold online. Thanks for the help.
     
  4. Fergal

    Fergal
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    Ray, you could try an approach such as the following;

    • Decide on who would benefit from visiting your site
    • Write out how they would benefit from visiting your site
    • Determine what search terms they would search for, when looking for a site like yours
    • Chose your keywords based on those search terms. Google's Keyword Tool would be very helpful for choosing your keywords
    • Add quality content to your site, that includes those keywords
    • Start building links to your site, using those keywords as your anchor text. You could build keywords by submitting your site to directories, leaving helpful comments on relevant blogs and posting on relevant on forums with links to your site. Obviously you will want to do your blog commenting and forum posting in a non-spammy way.

    You will find some helpful information on all of the above steps in our Featured Online Marketing, Advertising & SEO Threads and some useful resources in our Useful Online Business Resources thread.
     
  5. owentan

    owentan
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    Nice tips,Fergal, thanks for it.Now i understand
     
  6. velsh

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    Hello,
    Ya SEO has been really successful for our website marketing and for get more traffic on our site
    other marketing way is social networking site and there are many other way to growing up our site

    Thanks
     
  7. Brain

    Brain
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    Hello Ray,

    SEO tips that have been successful right? Well there are many but I think book marking and article marketing are the best ways to get back links and improve your site rankings.

    Apart from that basic things must be taken care off. Like your title and meta description must be optimized based on your relevant targetted keywords.
     
  8. KipFXDesign

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    Now that is the best SEO advice I have seen on here so far, follow this guys advice people, this is what we call off site SEO or SEM, great post, great info!
     
  9. davidemarsh01

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    While the answer may vary slightly depending on the size of the ad budget, a Forbes study says marketers of all sizes should start with search.

    Forty-eight percent of marketers said that search engine optimization (SEO) was the best method for generating conversions online. More than one-half of marketers with budgets over $1 million agreed.

    The next-most-effective conversion tactic for smaller marketers was e-mail and e-newsletters, followed by pay-per-click and search ads, behavioral targeting and page sponsorships.

    For larger marketers, the list of effective online tactics was nearly the same, except search and e-mail were flipped. Pay-per-impression ads were also more effective for larger marketers.

    To build, maintain or change brand perceptions required different tactics, however.

    For both small- and large-budget marketers, site or page sponsorship and SEO were considered the most effective ways to build a brand online.

    Pay-per-impression ads came next on the list for big spenders, while the more budget-constricted focused on e-mail newsletters, pay-per-impression and viral marketing.

    Perhaps in anticipation of the end of the recession, marketers are changing their spending priorities in the six months after March 2009 to feature more viral marketing, SEO, behavioral targeting and pay-per-click.

    Source
     
  10. vijo

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    To effectively promote your business, organization or publication in this brave new world it isn't enough to fall back on the tried and tested marketing methods of Media. The new breed of marketing engages with potential customers on their own terms, rather than trying to blanket bomb them into submission.

    In this guide to the landscape, I take you through ten ways you can leverage social media marketing to promote your business and build a loyal customer-base. I look at:

    * Viral media - how sharing your pictures, videos and audio can work to your benefit

    * Community - the importance of both joining and building communities in the world of social media

    * Following your trail - why its important to know what's being said about you, and how to turn it to your advantage

    * Optimizing your content - a few simple tips on how you can make your content easy to share and spread the word about

    * Becoming an expert - how building up expertise in social media circles will further your cause

    * Aggregating information - how becoming a useful information resource will draw people to your online destination

    * Engaging with your customers - how stepping down from your ivory tower can have a positive impact on your marketing

    * Breaking news - why you should be on top of the latest news in your niche area, and how this will help you build a loyal following

    * Building identity - why it's importance to establish your identity in a number of high-traffic destinations

    * Arranging events - how you can create one-off situations that bring potential customers into direct contact with you and one another
     
  11. Adam_Ly1983

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    For me, the best ways to promote a site is by doing proper keyword research, which means you have to look for long-tailed keywords with high search volumes and lower Average Page Rank. But make sure that your keywords are relevant to your product. Put these keywords in each content for your site.

    Article writing is also a good way to promote your site. just make sure that every article that you're going to submit to online publications such as Ezine Articles and Article Alley has keywords. Also, whether you're making content for your site or writing articles for Ezine, make sure you that your content or article has 2% Keyword Density.

    One-way and 3-way linking is also a good way to make your site more available to your potential clients.

    You can also create videos or look for videos related to your products and put them in your site. If you intend to use other people's videos, make sure that they're not copyrighted.

    I hope my advice helps!
     
  12. hanschristian01

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    In its simplest form, term online marketing means using power of Internet advertising to generate a response from your audience. Also known as Internet marketing or web marketing, online marketing is used by companies selling goods and services directly to consumers as well as those who operate on a business-to-business model.
     
  13. ronnyjsmith

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    Online marketing is often related to public relations, customer service, sales, and information management. However, it is important to remember that these fields can be considered separate specialties as well. Glossary of Marketing Terms If you're interested in learning more about online marketing, there are many websites that offer glossaries of common marketing terms.
     
  14. stevecollin01

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    Online Marketing is using internet and online methods to market a product or service. Online Marketing, also called online advertising, has become popular for two reasons. A first reason is that marketers can target a larger audience for a relatively lower cost than traditional media. Also, medium is more interactive and usually solicits a more instant response than other methods.
     
  15. williamgrey

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    Online Marketing is using internet and online methods to market a product or service. Online Marketing, also called online advertising, has become popular for two reasons. A first reason is that marketers can target a larger audience for a relatively lower cost than traditional media.
     
  16. saracriss

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    The best choice for long-term advertising and promotion is link exchange and link purchasing. The more backlinks you have, the more your site get exposed in search engines. But related to your category.
     
  17. alextroat

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    Online marketing involves forum postings, directory submissions, and content writing. These promotional strategies will help your site immensely in getting indexed quickly and attaining popularity.
     
    #17 alextroat, Jul 13, 2010
    Last edited: Jul 13, 2010

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