Best time to send an e-newsletter?

Discussion in 'Internet Marketing' started by Rocky, Nov 26, 2012.

  1. Rocky

    Rocky
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    Hi,

    I would like to ask other members that what can the best time of the month to send out an e-newsletter?

    Reasons with suggestion would be appreciated.
     
  2. sigma

    sigma
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    The day most of the people that getting their salary
     
  3. rangrage

    rangrage
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    It would really depend on what type of market you are serving.

    Generally it is not advisable to send any marketing or promotional material early on a Monday morning, for most businesses this is the time when they just get back from the weekend and are planning for the week ahead. From my personal experiences doing email marketing for clients, we have seen best results between Tuesday to Thursday, best time of day is around 2pm. Friday afternoon is not such a great time to get a prospect to take action either, while they may like your offer, if they decide to put it aside and look at it later they can forget about it completely due to the weekend.

    There are no set rules, it would really depend on what type of market you have and the products you are promoting. Split testing will be vital.

    Hope that helps you in some way. Best of luck :)
     
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  4. micheal.burns1

    micheal.burns1
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    I prefer to send the newsletter every Tuesday. Comparatively, my website gets more hits on Tuesday.
     
  5. agentmanningctu

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    If you want people to spend time on your site, the weekend might be a good time to send it. Evenings work too, as a lot of people are at home on the computer then.
     
  6. altcom

    altcom
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