10 Steps Toward Effective Social Media Marketing

Discussion in 'Social Media for Business' started by borgninestallone, Oct 30, 2012.

  1. borgninestallone

    borgninestallone
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    1. Build a marketing strategy that includes email, rather than one that focuses solely on social media.
    2. Include a social call to action in your emails. This allows customers to share the information they received over social channels, increasing the spread of your message.
    3. Build campaigns rather than just emails and posts. It's imperative to tie everything together. For example, a Facebook post should support an email campaign and vice versa.
    4. Connect your social sites to email so that it's easier for your customers and prospects to connect with your company in the way they prefer.
    5. Focus your message and don't overload the customers. If you have more to say, save it for later.
    6. Be mobile friendly and make sure that any information you send to customers can be easily read over a mobile device, allowing them to access information anywhere and anytime.
    7. Make sure that tactics are valuable and sustainable--just because you can do something doesn't mean you should.
    8. Find out what your audience wants and responds to and give them that content and experience, thus remaining relevant to them.
    9. Create a great customer experience--if you're creating a good experience, social media will reward you, but if you're creating a bad one, it will kill you.
    10. Rinse and repeat--keep doing what you're doing well.
     
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  2. AJKpeter

    AJKpeter
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    Mobile friendly nowadays became the main trend
     
  3. printingray

    printingray
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    Design effective infographic and share on social media to engage people, share giveaways, tutorials, freebies at your social media accounts for the sake of attention.
     
  4. onlinemarketing

    onlinemarketing
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    Hi,
    Thanks for sharing these useful tips with us! It will indeed be very helpful to many of the readers. I personally feel that use of mobile would be an effective way to do marketing as in promoting services or products.
     
  5. brucegreenwood

    brucegreenwood
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    Social media strategy is constantly changing and so if you are running social media campaigns then you need to stay updated with the current trends. Thanks borgninestallone for sharing those tips, it will help those who are looking to start there social media marketing.
     
  6. arindamdutta16

    arindamdutta16
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    Hi,
    All the tips is very effective for social media marketing. But to be truly successful,social media needs to be implemented at the senior level and trickle down into the DNA of the entire organization as a core competence. Thanks for tips.
     
  7. sophieperrone

    sophieperrone
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    nice list and i do agree with your point on mobile marketing..
     
  8. Marius081

    Marius081
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    Interesting... Good tips but somehow sounds complicated for a newbie for sure. :)
     
  9. mankarki

    mankarki
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    Social media marketing is the pivotal channel of traffic for your site. So take it seriously.
     
  10. eurekapsycrille

    eurekapsycrille
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    One of the sad truths about social media marketing is that you will never have a good results in just a short period of time. You know, there are some giants out there that really dominated that field.

    However, there are some tips that will make your social media marketing journey great:

    22 Social Marketing Tips Your "Social Media Expert" Won't Tell You - http://fixcourse.com/social-marketing-tips/
    60 Smart Social Media Marketing Tips - http://www.radian6.com/blog/2012/11/60-smart-social-media-marketing-tips/
    30 Brilliant Social Media Marketing Tips - http://blog.hubspot.com/blog/tabid/...nt-Social-Media-Marketing-Tips-From-2011.aspx
    50 Social Media Marketing Tips and Tactics - http://www.jeffbullas.com/2011/05/24/50-social-media-marketing-tips-and-tactics/

    Good luck!
     
  11. abhirampathak3

    abhirampathak3
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    Thanks for your information sharing with us. It is helpful to me and beginners also. Your some sound are complicated for me, but thanks.
     
  12. micheal.burns1

    micheal.burns1
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    i'm kinda very poor when it comes to social media marketing... these 10 steps will help me to market it well. Thanks :)
     
  13. kristenhanna

    kristenhanna
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    A perfect solution for making social media marketing effective. These steps really helps in improving the site ranking and will get a wide exposure on any business products or services. As you have mentioned in your 7th point, it is also important to have a mobile version of your website, this improves your site traffic due to large number of people using their mobile to browse.
     
  14. sophieperrone

    sophieperrone
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    Nice collection of articles on social media,

    JeffBullas is one of my favorite blogger shares plenty of useful information about social media.

     

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