★ Where can I get complete information about how to run ppc campaign?

Discussion in 'Pay Per Click Advertising' started by Salman Shaikh, Dec 25, 2013.

  1. Salman Shaikh

    Salman Shaikh
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    Hi guys, I m exited to learn all about PPC campaign. like



    1> how to run?

    2> what type of keywords i need to put and description?

    3> how can i generate good revenue by spending less money?


    Thanks in Advance.
     
  2. Joseph.Shivell

    Joseph.Shivell
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    One at a time, without going into a lot of detail:

    1> how to run?

    Go to the website for each of the search engines' sponsored ad campaigns. They are all basically the same, placing sponsored ads in their SERP's based on your keywords. When a searcher clicks on your ad, you pay a fee to the search engine, usually deducted from an account you set up with each search engine. Each search engine will have step-by-step instructions on how to set up your account and ad(s).

    2> what type of keywords i need to put and description?

    Because you added the word "description" to your question, I am thinking you mean on your website, and in the coding. Your keywords will be related to your business in some way. Google has a Keyword Planner Tool you can use, and the same keywords can be used for all search engines.

    3> how can i generate good revenue by spending less money?

    First by picking out keywords that get the most conversions. As your campaigns progress, you will have data you can analyze to determine what keywords are producing the most, and which ones are not, so you can adjust your list of keywords accordingly.
     
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  3. joy.linford

    joy.linford
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    well said, this is the advice i got it. thanks a lot.
     

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