Video on the art of choosing

Kay · Sun 1st Aug 2010, 03:58 AM

I'm a big fan of TED talks. This new one from Sheena Iyengar on the art of choosing is very entertaining. Her research shows amongst other things the differences between American and Asian cultures when it comes to what influences their choices.

http://www.ted.com/talks/sheena_iyen..._choosing.html

Fergal · Sun 1st Aug 2010, 10:24 AM

Interesting video, worth a watch. It's not something she discusses directly but I've previously seen how giving someone too much choice can result in losing a sale. If you give a prospective customer too much too think about, they may delay making a decision, which can result in them not buying from you at all. Sometimes it's better to give less choice and make things easy for the customer.

What did you learn from the video Kay, that you can apply to your own life of business?

herryjames · Tue 3rd Aug 2010, 06:44 AM

Suppose we are alone in an island, full of resources around for survival, but all alone, what do we want to be? The situation decides, what we do, and we do it, to be(there)!
This indecisiveness and search of 'what to be' is a bit subtle. If not handled carefully, it can lead to under-utilisation of our true potential, discontentment with what ever we do (due to the lingering doubt) etc. The seeking of our identity and a name tag or recognition is what drives us thus.

Sun 1st Aug 2010, 03:58 AM	#1
Kay Super Moderator Join Date: Sep 2008 Location: US Posts: 1,734 Thanks: 201 Thanked 279 Times in 231 Posts	Video on the art of choosing I'm a big fan of TED talks. This new one from Sheena Iyengar on the art of choosing is very entertaining. Her research shows amongst other things the differences between American and Asian cultures when it comes to what influences their choices. http://www.ted.com/talks/sheena_iyen..._choosing.html __________________ If you find a post helpful, please press the Thanks button on it to let the member know! It's nice to be nice. Hill Holler\|The Cuckleburr Times\|ARKMO Free Classifieds

Sun 1st Aug 2010, 10:24 AM	#2
Fergal Administrator Join Date: Nov 2007 Location: Co Louth, Ireland Posts: 10,994 Thanks: 3,271 Thanked 784 Times in 707 Posts	Interesting video, worth a watch. It's not something she discusses directly but I've previously seen how giving someone too much choice can result in losing a sale. If you give a prospective customer too much too think about, they may delay making a decision, which can result in them not buying from you at all. Sometimes it's better to give less choice and make things easy for the customer. What did you learn from the video Kay, that you can apply to your own life of business? __________________ Fergal Crawley - Connect with me on - FaceBook \| Twitter \| Linked In Business Advice Forum, Ask Business Questions on our Business Forum! \| Rules & Disclaimer \| $20,000 in Prizes Purpose: To help our members be the best they can be and make the world a better place! Forum Promotion

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Tue 3rd Aug 2010, 06:44 AM	#3
herryjames Junior Member Join Date: May 2010 Posts: 1 Thanks: 0 Thanked 0 Times in 0 Posts	Suppose we are alone in an island, full of resources around for survival, but all alone, what do we want to be? The situation decides, what we do, and we do it, to be(there)! This indecisiveness and search of 'what to be' is a bit subtle. If not handled carefully, it can lead to under-utilisation of our true potential, discontentment with what ever we do (due to the lingering doubt) etc. The seeking of our identity and a name tag or recognition is what drives us thus.

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