We’re all aware of the difficulties of having a webpage that, while serving a worldwide audience, still maintains its ability to have a local feel. In fact, we have that problem right here on The Next Web. With a readership that spans 20+ countries, it’s difficult to have one form of content and not another.
A new WordPress plugin from Mobiah, called GeoPosty, is hoping to help in situations just like this. In fact, when visiting the Mobiah site, the left-side image is what appeared for me:
The idea behind GeoPosty is that it uses the Quova database of IP addresses to find the locality of your site’s visitors. Once that has been done, you can choose to have content appear to that visitor which is specific to them.