akashjshah
Thu 29th Oct 2009, 06:43
Hey guys,
Here's a great resource to see if your business is viable.
Google provides great services for an entrepreneur looking to gauge a particular consumer base.
One of the most important ways to gauge your market is through a survey. There are many ways to do this. You could simply go to a coffee shop and ask people about their tastes and preferences for a particular product related to coffee. But, in our Internet-savvy world, there is a much better way to gauge your audience.
In this section, I will outline a 3-step method that will allow you to validate whether people are interested in the product or service that you are about to develop. By following this 3-step method, you will see if your business is viable.
A brief overview of the 3-step method:
1. Using Google Sites, set up a landing page, which describes your product or service, has at least three survey questions on it and has a contact email address.
2. Using Google Adwords, make at least three ads that contain catchy descriptions of your product and have a link to your landing page created in Google Sites.
3. Using Google Analytics and data provided in Google Adwords, analyze the data and results to see whether your business is viable.
Read my full guide here (http://aux.akashjshah.com/2009/10/3-step-method-for-market-research-using-google-step-1/).
Thanks!
Here's a great resource to see if your business is viable.
Google provides great services for an entrepreneur looking to gauge a particular consumer base.
One of the most important ways to gauge your market is through a survey. There are many ways to do this. You could simply go to a coffee shop and ask people about their tastes and preferences for a particular product related to coffee. But, in our Internet-savvy world, there is a much better way to gauge your audience.
In this section, I will outline a 3-step method that will allow you to validate whether people are interested in the product or service that you are about to develop. By following this 3-step method, you will see if your business is viable.
A brief overview of the 3-step method:
1. Using Google Sites, set up a landing page, which describes your product or service, has at least three survey questions on it and has a contact email address.
2. Using Google Adwords, make at least three ads that contain catchy descriptions of your product and have a link to your landing page created in Google Sites.
3. Using Google Analytics and data provided in Google Adwords, analyze the data and results to see whether your business is viable.
Read my full guide here (http://aux.akashjshah.com/2009/10/3-step-method-for-market-research-using-google-step-1/).
Thanks!